The Great Review Purge of 2025: Are You Next?
In November 2025, thousands of businesses woke up to find 20-30% of their reviews gone. It wasn’t a glitch; it was a calibration. Google’s new anti-spam AI is targeting “Review Velocity Spikes.”
If you get 50 reviews in one day after months of silence, you are flagged as spam. The key is consistency, not bursts. Don’t blast your entire email list at once. Drip feed your requests.
Protect Yourself:
Use automation to space out your requests. Check out our Best Tools to Automate Google Reviews guide to find software that handles this “drip” method for you.
Source: BrainSpike Marketing