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The Death of Prominence: Google 2026 Algorithm Shift

The Death of “Prominence”: Google’s 2026 Algorithm Shift For a decade, Local SEO was about “Prominence.” If you were famous, you ranked. But in Jan 2026, Google flipped the switch. The new metric is Popularity. What’s the difference? Prominence is historical (who you were). Popularity is real-time (who you are right now). The Data:Recent studies […]

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